{"id":12748,"date":"2020-10-22T12:20:52","date_gmt":"2020-10-22T10:20:52","guid":{"rendered":"https:\/\/test.loisjeans.com\/melo\/2020\/10\/22\/lois-joins-freeda-for-the-new-girls-play\/"},"modified":"2020-10-22T12:20:52","modified_gmt":"2020-10-22T10:20:52","slug":"lois-joins-freeda-for-the-new-girls-play","status":"publish","type":"post","link":"https:\/\/loisjeans.com\/melo\/en\/2020\/10\/22\/lois-joins-freeda-for-the-new-girls-play\/","title":{"rendered":"Lois Joins FREEDA For The New Girls Play"},"content":{"rendered":"<p>WE KEEP CHALLENGING GENDER STEREOTYPES. his time, featuring new icons who show us that \u201cgirls\u2019 games\u201d are no longer a thing. Not only in sport, but also in life. Besides, on this occasion we have an unbeatable ally. The <a href=\"https:\/\/www.instagram.com\/freeda_es\/\">FREEDA<\/a> team lends a hand to highlight the aptitude and courage of women to achieve whatever they set their minds to.<br \/>While in \u2018Girls Play: we play the same game\u2019 we showed that sport is also a female game, now we are widening the scope. With <strong>\u2018Girls Play: FREEDA x Lois\u2019 <\/strong>we clearly state that nothing is beyond women\u2019s reach. Through an illustration, an interview and two videos that gather the stories of two real warriors \u2014each one in her own field, we support women\u2019s empowerment.<br \/>Find out more <a href=\"http:\/\/bit.ly\/FreedaxLoisGirlsPlay\">here.<\/a>        <div style=\"width: 420px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-12748-1\" width=\"420\" height=\"720\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"http:\/\/loisjeans.com\/wp-content\/uploads\/2020\/10\/Freeda_x_Lois_VO_Carmela.mp4-1.mp4?_=1\" \/><a href=\"http:\/\/loisjeans.com\/wp-content\/uploads\/2020\/10\/Freeda_x_Lois_VO_Carmela.mp4-1.mp4\">http:\/\/loisjeans.com\/wp-content\/uploads\/2020\/10\/Freeda_x_Lois_VO_Carmela.mp4-1.mp4<\/a><\/video><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WE KEEP CHALLENGING GENDER STEREOTYPES. his time, featuring new icons who show us that \u201cgirls\u2019 games\u201d are no longer a thing. Not only in sport, but also in life. Besides, on this occasion we have an unbeatable ally. The FREEDA team lends a hand to highlight the aptitude and courage of women to achieve whatever [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11964,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[],"class_list":["post-12748","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lois-news-en-3"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lois Joins FREEDA For The New Girls Play - Lois Jeans Melophone<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lois Joins FREEDA For The New Girls Play - Lois Jeans Melophone\" \/>\n<meta property=\"og:description\" content=\"WE KEEP CHALLENGING GENDER STEREOTYPES. his time, featuring new icons who show us that \u201cgirls\u2019 games\u201d are no longer a thing. Not only in sport, but also in life. Besides, on this occasion we have an unbeatable ally. The FREEDA team lends a hand to highlight the aptitude and courage of women to achieve whatever [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/loisjeans.com\/melo\/2020\/10\/22\/lois-freeda-girls-play\/\" \/>\n<meta property=\"og:site_name\" content=\"Lois Jeans Melophone\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-22T10:20:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/loisjeans.com\/melo\/wp-content\/uploads\/sites\/2\/2024\/08\/FB_portada_1702x730.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1702\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Desarrollo Render\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Desarrollo Render\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/\"},\"author\":{\"name\":\"Desarrollo Render\",\"@id\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/#\\\/schema\\\/person\\\/52fb2611e8c43bd21a4eaea2fa311a70\"},\"headline\":\"Lois Joins FREEDA For The New Girls Play\",\"datePublished\":\"2020-10-22T10:20:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/\"},\"wordCount\":157,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/08\\\/FB_portada_1702x730.jpg\",\"articleSection\":[\"Lois News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/\",\"url\":\"https:\\\/\\\/loisjeans.com\\\/melo\\\/2020\\\/10\\\/22\\\/lois-freeda-girls-play\\\/\",\"name\":\"Lois Joins FREEDA For The New Girls Play - 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