NEW COLLECTION
AUTUMN WINTER 2024
Enter the universe of Ultra Denim, where denim is the centre of attention.
Welcome to the new Lois Jeans Autumn- Winter collection.
60 Years of Jeans and Jackets
Having been a part of the stories of many of you for sixty years calls for a celebration. Discover the most personal and touching campaign of Lois Jeans.
TIME MACHINE
We came into being in the 60s, an exciting time full of social and cultural changes that deeply shaped our personality. This turned us into a brand committed to its community and everything that goes on around it.
Lois art
Lois has been involved in the worlds of art, experimentation and creativity since the very beginning. Through the Lois Art initiative, the brand aims to give a voice to emerging artists.
SERGIO MORA
Magicomora
LAURA NUÑEZ
Filmmaker and film buff of restless mind
TURKESA
The strength of female power
SATURNO
The face behind Saturn’s mask
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